Industry experts discuss best practices for using personalized offers to deliver exceptional customer experiences.
Guest speaker Rusty Warner from Forrester shares insights from his CX research and recent work with leading financial institutions. He is joined by Chandra Venkatesan from Capgemini and Rab Govil, CEO of Naehas as they discuss these topics:
- The value of personalized offers and delivering on the promise of the customer experience – in a timely fashion.
- Best practices for greater agility and speed to market without compromising on compliance and the goal of 100% accuracy.
- Change management and a best practice framework across technology, people and processes within your organization to enable personalized offers.
You'll get clear next steps to help start your journey to delivering personalized offers, including how to take advantage of a complimentary benchmarking and readiness assessment!
Rusty Warner
Principal Analyst,
Forrester